Auburn operates differently from large metropolitan markets. While it is a growing city, it still retains many characteristics of a relationship-driven community where reputation matters deeply.
Historically, local reputation spread through word-of-mouth. Residents relied on recommendations from neighbors, coworkers, or community connections when choosing service providers.
Today, much of that same trust evaluation happens online.
https://www.innersparkcreative.com/news/reputation-and-reviews-in-auburn-why-some-businesses-win-trust-online-while-others-struggle-to-be-chosen?utm_source=dlvr.it&utm_medium=blogger
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