Optometry practices compete in a crowded, local-first marketplace where patients often decide based on visibility, convenience, and trust. While referrals remain valuable, most new patients begin their journey with a search—whether for “eye exam near me,” “optometrist open Saturday,” or “contact lens specialist [city].” That means your digital presence must dominate in Google Maps, local results, and trusted review platforms. In this guide, we’ll map out a practical SEO playbook for optometry clinics, from Google Business Profile optimization to content, reviews, and user experience. Each section gives you actionable tactics to grow local search visibility and convert discovery into booked appointments. For practices that need a partner to execute these strategies, our optometry marketing services bring search, creative, and patient-journey expertise together.
https://www.innersparkcreative.com/news/optometry-marketing-local-seo-checklist?utm_source=dlvr.it&utm_medium=blogger
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