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Devices like Amazon’s Alexa and Apple’s Siri are causing a rapid increase in the use of voice command. This could ultimately change the way Google implements Search Engine Optimization (SEO) due to the fact that people are relying on voice commands more, as speaking into a smart device is more convenient than typing. This behavior change is something that businesses need to be aware of and adapt their SEO strategy accordingly, to ensure they continue to rank well when people search on Google and gain new business.
