One of the most common patterns in small business marketing is the start-stop cycle. You begin with energy—posting regularly, running campaigns, trying new ideas—but when results don’t come quickly, the effort slows down or stops altogether.
Then, after some time passes, you start again. And the cycle repeats.
This pattern is one of the biggest reasons marketing fails to deliver meaningful results. Not because the tactics are wrong, but because they’re never given enough time to work.
https://www.innersparkcreative.com/news/consistent-marketing-strategy?utm_source=dlvr.it&utm_medium=blogger
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