Video Key Moments: Turn Your Videos Into SERP Timestamps

If your video content isn’t showing timestamps in search results, you’re missing one of Google’s most valuable real estate upgrades—key moments. These clickable time links give users instant access to the exact part of your video that answers their question, increases CTR, and extends watch time. For service businesses, this means tutorials, demos, or webinars can do double duty: rank in video search and deliver leads directly from the SERP.


This guide breaks down what qualifies as a key moment, how to structure timestamp metadata, which schema triggers Google’s detection, and how to measure impact. Along the way, you’ll see practical frameworks, code examples, and reporting tips that make this upgrade both achievable and trackable. If you want implementation paired with campaign strategy, our video marketing team can build timestamp-optimized content that’s ready to rank.


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