Branding serves as the cornerstone for marketing.

via Inner Spark Creative https://www.facebook.com/Innersparkcreative/photos/a.220609018133790/1150257795168903/?type=3

Another great guest speaker and lunch hosted by Public Relations Council of Alabama - East Alabama Thanks Laura Murray for sharing your experiences and insights with us!

via Inner Spark Creative https://www.facebook.com/Innersparkcreative/photos/a.220609018133790/1149417955252887/?type=3

How To Track Customer Satisfaction

Without customers, a business would not be a business. In order for your company to function properly you need customers who are loyal to your brand. We live in a super-charged world, in which your customer will let you know immediately if they are unhappy with your product or service by sharing it on social media, or writing you a bad Google review. But, what about all of your happy customers? Or, the customers who might benefit from your product, but aren’t sure how to use it? These are the customers that matter, and it is important for your business to know how to track their satisfaction and analyze it in order to make adjustments where need be. Below are three of the best ways to track customer satisfaction in order to stay on top of the competition and see your company grow.

from Articles - Auburn Advertising Blog - A Service of Inner Spark Creative https://www.auburnadvertising.com/articles/103-how-to-track-customer-satisfaction
from AuburnAdvertising.com a public service of Inner Spark Creative, Auburn's premier advertising agency

Excited to be touring the model home at Northwoods by Holland Homes

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We designed a website for the first energy-efficient, smart neighborhood in Auburn - Northwoods by Holland Homes. We love it!

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A company brochure is an integral part of your brand building process.

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How A Marketing Strategy Can Help Your Business Succeed

There are multiple ways a marketing strategy can be beneficial to a business and its success. But first, what exactly does a marketing strategy entail and why is it so important? A marketing strategy is a business strategy that is employed in order to accomplish certain goals. The plan contains various objectives, strategies and tactics that are directly attributable to the specific goals the business wishes to achieve. Taking this first strategic step before engaging in other marketing services allows a company to go into extensive detail and thorough thinking before jumping into something that might not work. A marketing strategy often gives businesses a huge advantage and allows you to be one step ahead of your competitors. In a nutshell, a marketing strategy allows you to be proactive and strategically invest in marketing to gain success rather than reacting to market issues after they arise.

from News - Inner Spark Creative - Advertising Agency, Auburn, AL https://www.innersparkcreative.com/blog/100-how-a-marketing-strategy-can-help-your-business-succeed

Inner Spark Creative
1735 E University Dr #104
Auburn, AL 36830
334-826-7502
Inner Spark Creative

Finishing off the week crafting a brand identity for a new business in town - OverWatch. It's been an exciting process working with Ben to design something distinctive.

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Some wonderful illustrations by our Art Director, Dayton, on new print collateral for the Auburn Public Library.

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The Importance of a Strong Agency-Client Relationship

Relationships are the most fundamental aspect of any business. Without a mutually beneficial relationship there is no trust, and without trust there is no success. At Inner Spark we value each and every relationship. We strive to be more than a vendor: a partner. Instead of solely offering services, the agency aims to be a partner to the client, guiding the them through the various processes and keeping an open flow of communication as it happens. In a perfect world, a client/agency relationship goes far beyond the fee. Instead, it is a relationship between two organizations with one common goal: moving the client’s bottom line. Because, at the end of the day, the client’s success means success for the agency as well. A strong, mutually beneficial relationship is the key to seeing both an agency and its client thrive and create something special together.

from News - Inner Spark Creative - Advertising Agency, Auburn, AL https://www.innersparkcreative.com/blog/99-the-importance-of-a-strong-agency-client-relationship

Inner Spark Creative
1735 E University Dr #104
Auburn, AL 36830
334-826-7502
Inner Spark Creative