How to Find the Right Channel to Effectively Reach Your Audience. Why is This Important?

As some social media users say, if you went somewhere and didn’t take a picture, did it actually happen? The same thing goes for posting on social channels, and if you post something and no one in your target audience saw it, did the post have any sort of effect? The short answer is no.

from News - Inner Spark Creative - Advertising Agency, Auburn, AL https://www.innersparkcreative.com/blog/97-how-to-find-the-right-channel-to-effectively-reach-your-audience-why-is-this-important

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Mind the Gap: How to successfully advertise to different generations

Minding the gap is a warning that lets someone know when there is a void between where they are and where they are trying to go. There has always been a relatively large communication gap between different generations. Generational segmentation is a big part of creating a target audience for advertisers. Minding those generation gaps is crucial to creating a successful campaign.

from Articles - Auburn Advertising Blog - A Service of Inner Spark Creative https://www.auburnadvertising.com/articles/101-mind-the-gap-how-to-successfully-advertise-to-different-generations
from AuburnAdvertising.com a public service of Inner Spark Creative, Auburn's premier advertising agency

Even statistics can be presented in creative and appealing ways! The Auburn Public Library’s Annual Report we recently completed.

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Another unique brand identity we have developed for Holland Homes.

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We live in the digital age - everybody uses Google to search for things. SEO helps you earn higher rankings, so when someone is searching for a product or service, you are more likely to get their business!

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Who else can’t wait to watch the @auburnmbb game tonight? 🏀 Best of luck to the team as they go up against North Carolina in the Sweet 16. #WarEagle

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