Your Brand is Much More than a Logo

When you think about some of your favorite products and brands, what comes to mind? Most likely you form an image in your head of what the product looks like, including what colors and images are associated with it.

 

For example, think about La Croix sparkling water. You can probably spot them on the shelves a mile away in the grocery store because you recognize the branding they use: intricate designs mixed with colors that match the flavor, and a font that feels elegant and fancy.

 

from News - Inner Spark Creative - Advertising Agency, Auburn, AL https://www.innersparkcreative.com/blog/61-your-brand-is-much-more-than-a-logo

Inner Spark Creative
1735 E University Dr #104
Auburn, AL 36830
334-826-7502
Inner Spark Creative

The social team enjoyed learning from the geniuses behind Wendy's social media presence today.

via Inner Spark Creative https://www.facebook.com/Innersparkcreative/photos/a.220609018133790.1073741830.218143681713657/760897824104904/?type=3

A #HotTipTuesday with simple #marketing advice. We hope it helps your business grow like a roaring fire. innersparkcreative.com

via Inner Spark Creative https://www.facebook.com/Innersparkcreative/photos/a.220609018133790.1073741830.218143681713657/753068224887864/?type=3

Why should your business should be on social media?

Using social media as a marketing tool has become extremely important for businesses. Not only is social media a place for you to share important information, products or promotions, but it’s also a direct way for your company to interact and engage with your customers or potential customers.

As of 2017, 81 percent of the U.S. population is on social media. There’s currently over 1.96 billion social media users, and that number is expected to grow to 2.5 billion by 2018. It’s now more important than ever for your business to utilize social media.

from News - Inner Spark Creative - Advertising Agency, Auburn, Alabama https://www.innersparkcreative.com/blog/59-why-should-your-business-should-be-on-social-media

Inner Spark Creative
1735 E University Dr #104
Auburn, AL 36830
334-826-7502
Inner Spark Creative

Did you vote today? Still a couple of hours to do so of you haven't.

via Inner Spark Creative https://www.facebook.com/Innersparkcreative/photos/a.391620574365966.1073741833.218143681713657/736783279849692/?type=3

9 Reasons Your Business Needs Local SEO Services

9 Reasons Your Business Needs Local SEO Services

Do you want to improve your search engine rankings and bring awareness to your business' website? Then keep reading for 9 reasons you need local SEO Services.

Wouldn't it be great if your local customers could find you at the exact moment they wanted your product?

from News - Inner Spark Creative - Advertising Agency, Auburn, Alabama https://www.innersparkcreative.com/blog/58-9-reasons-your-business-needs-local-seo-services

Inner Spark Creative
1735 E University Dr #104
Auburn, AL 36830
334-826-7502
Inner Spark Creative

A big "thank you to the En Fuego music festival for inviting us to be a part of your festival. We created new branding, lots of fun design work, and spear headed their marketing efforts. Congratulations on setting an all time attendance record today!

via Inner Spark Creative https://www.facebook.com/Innersparkcreative/photos/a.391620574365966.1073741833.218143681713657/723000801227940/?type=3

Should today's businesses invest in telephone directory advertising?

The short answer: NO!

Phones Needed Phone Books . . . 30 Years Ago

In the 1980’s, no one found your business unless it was in the phone book. Today, Google has replaced the old yellow book. If your website isn’t highly ranked on Google, people can’t find you when they’re looking.

from News - Inner Spark Creative - Advertising Agency, Auburn, Alabama https://www.innersparkcreative.com/blog/56-should-today-s-businesses-invest-in-telephone-directory-advertising

Inner Spark Creative
1735 E University Dr #104
Auburn, AL 36830
334-826-7502
Inner Spark Creative

The Inner Spark Creative team safely enjoyed the solar eclipse!

via Inner Spark Creative https://www.facebook.com/Innersparkcreative/photos/a.391620574365966.1073741833.218143681713657/719907884870565/?type=3

Your Social Media Campaign: Is It Beautiful or Boring?

It's not enough to have a social media campaign anymore, everyone does. To stand out from the crowd, it needs to be innovative and interesting. Here's how.

The Pew Research Center estimates that around seven in 10 Americans use social media to connect with others, interact with brands, and share content. 

It's no wonder, then, that social media marketing has grown from a nice-to-have feature reserved only for tech-focused companies to a necessary component of almost every advertising campaign.

from News - Inner Spark Creative - Advertising Agency, Auburn, Alabama https://www.innersparkcreative.com/blog/55-your-social-media-campaign-is-it-beautiful-or-boring

Inner Spark Creative
1735 E University Dr #104
Auburn, AL 36830
334-826-7502
Inner Spark Creative

8 Reasons to Hire a Professional Web Development Company

When you built your business, you built for success. 

So why would you settle for anything less when it comes to your business website?

Too many business owners make the mistake of thinking that the DIY route will be more cost-effective and easier than hiring a web development company. In fact, the opposite is often true. 

from News - Inner Spark Creative - Advertising Agency, Auburn, Alabama https://www.innersparkcreative.com/blog/49-8-reasons-to-hire-a-web-development-company

Inner Spark Creative
1735 E University Dr #104
Auburn, AL 36830
334-826-7502
Inner Spark Creative

Pinterest & Business

What’s Pinterest?

Pinterest is a free, social media site that allows its users to save, categorize, and share images/videos onto a virtual pinboard. It is the third most popular social media site. You can create a pinboard for any range of topics from motivational quotes to recipes and much more. It’s different from most social media sites because it has an emphasis on products rather than friends and family.

 

Who Is on It?

 

According to a study done in 2016 by the Pew Research Center, 31% of all Internet users have a Pinterest account, and 34% of these users are between 18-29 years of age. In addition, more women use Pinterest than men; however, the number of male users has been increasing.

 

from Articles - Auburn Advertising https://www.auburnadvertising.com/articles/81-pinterest-business
from AuburnAdvertising.com a public service of Inner Spark Creative, Auburn's premier advertising agency

Pinterest & Business

What’s Pinterest?

Pinterest is a free, social media site that allows its users to save, categorize, and share images/videos onto a virtual pinboard. It is the third most popular social media site. You can create a pinboard for any range of topics from motivational quotes to recipes and much more. It’s different from most social media sites because it has an emphasis on products rather than friends and family.

 

Who Is on It?

 

According to a study done in 2016 by the Pew Research Center, 31% of all Internet users have a Pinterest account, and 34% of these users are between 18-29 years of age. In addition, more women use Pinterest than men; however, the number of male users has been increasing.

 

from Articles - Auburn Advertising http://ift.tt/2t9BTTW
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Impact of Population Turn Over on Your Business

So how do you manage your business when you lose 10% of your clients every year? It's not easy but in Auburn, that is the norm. While Auburn would not necessarily be considered a "Transient" community, the population turn-over is nearly double that of the Alabama average.

The good news is that our population base is currently growing (more people move into Auburn than moving out).

from Articles - Auburn Advertising http://ift.tt/2r1OK8y
via IFTTT

Impact of Population Turn Over on Your Business

So how do you manage your business when you lose 10% of your clients every year? It's not easy but in Auburn, that is the norm. While Auburn would not necessarily be considered a "Transient" community, the population turn-over is nearly double that of the Alabama average.

The good news is that our population base is currently growing (more people move into Auburn than moving out).

from Articles - Auburn Advertising http://ift.tt/2r1OK8y
from AuburnAdvertising.com a public service of Inner Spark Creative, Auburn's premier advertising agency

Auburn Advertising

Have you visited AuburnAdvertising.com lately? That's where you will find the majority of our blog post with insights and advice about marketing your business.

from News - Inner Spark Creative - Advertising Agency, Auburn, Alabama http://ift.tt/2nuq7QE

Inner Spark Creative
1735 E University Dr #104
Auburn, AL 36830
334-826-7502
Inner Spark Creative

Auburn Advertising

Have you visited Auburn Advertising lately? That's where you will find the majority of our blog post with insights and advice about marketing your business.

from News - Inner Spark Creative - Advertising Agency, Auburn, Alabama http://ift.tt/2ntGxZl

Inner Spark Creative
1735 E University Dr #104
Auburn, AL 36830
334-826-7502
Inner Spark Creative